DFM chat on social video in journalism

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Good morning! Journalists, members of Digital First Media and pretty much everyone else who wants to - are going to be taking part on the weekly Twitter chat at noon, Eastern Time.

Today we're talking about social video and how it can be used in journalism.

The live feed is posted below. But you can also follow the chat here or here or also here. And you can also check out past chats over here.

If you want to chime in, just post a tweet with the hashtag "#dfmchat" so it can automatically appear below.

DFM chat on third-party platforms and social readers

Ugh

Good morning! Journalists, members of Digital First Media and pretty much everyone else who wants to - are going to be taking part on the weekly Twitter chat at noon, Eastern Time.

Today we're talking about using third-party social media platforms, social readers and media dependency dangers.

The live feed is posted below. But you can also follow the chat here or here or also here. And you can also check out past chats over here.

If you want to chime in, just post a tweet with the hashtag "#dfmchat" so it can automatically appear below.

Journalism and social media at #140confHV

Steve Buttry at the Daily Freeman

Social Media Yearbook

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JRC Chat on social medial rules Wednesday at noon

OH HAI!

We - journalists, fans (foes?) and everyone who wants - are having a Twitter chat Wednesday at noon to talk about JRC CEO John Paton's MANDATORY SOCIAL MEDIA RULES FOR ALL EMPLOYEES.

We'll have fun.

The live feed is posted below. But you can also follow the chat here or here or also here. And you can also check out past chats over here.

If you want to chime in, just post a tweet with the hashtag "#jrcchat" so it can automatically appear below, or post a comment in the field at the bottom of the chat box.

As always, you are welcome to participate at anytime you want.

How to improve your social media presence

A few days ago, I ran into a tweet by my tweeps at our parent company, Journal Register Company, touting that the company's "social media efforts (are) outpacing some of nation's largest print publications."

It was a ranking of the top newspapers in the nation's Twitter followers, and it pretty much showed that some of our sister papers ranked better that some big national publications.

Alas, the Daily Freeman's Twitter account wasn't among them.

The blog Journalistics  had similarly posted a ranking of top newspapers' Facebook pages, and our own page would have ranked 25 among those surveyed, even though we're way smaller when it comes to circulation.


That got me thinking.

We're a small shop, and (spoiler alert!) our Facebook posts had generally consisted of tweets that were automatically posted on Facebook. Even though, as JRC Idealaber and awesome dog person Karen Workman pointed out during a social media training session, you don't want to just post just links, and that's pretty much what we've been doing.

So here's a problem. Our social media presence, thought somewhat strong, is not what it should be. I've tasked myself to at least triple our followers on Twitter, currently standing at 600, and to double our Facebook fans.

But how?

In my last post, I mentioned that a couple of our Storify posts were not from our tweets but from our users (that's you). When Billy Joel came to town, we did a story, sure, but I also went around social media to create a storyline using your very posts to create a timeline of his trajectory. When the Ulster County Jail was featured on "Ghost Hunters" and I found myself with no time to watch it or tweet it, I was able to curate a story using your posts.

Both of those stories amassed great interest. And Facebook, in October, was the second largest referrer to our site, surpassing AOL, Yahoo, and Bing, and second only after Google.

So using Karen's tips and fitting them to our newsroom capabilities, we're going to engage you in a more, er, engaging way.

My plan will also include highlighting our featured bloggers, so that they get some traffic and we get some too. We've already experimented with this with our staff blogs, and the traffic results are incredible.

As a side note, I should point out that unique visitors increased dramatically on my blog, just by posting my latest rambling as a latest update on the Freeman's site. So my plan is to increase our own traffic and that of our featured bloggers by highlighting their posts when they have something fresh.

Since I'm technically on vacation, I left the iPad and the Netbook in the newsroom, so our reporters can experiment with them and use them as  they see fit.

I'll let you know how we're doing. And, as always, feel free to tell me I'm a crazy person that should be institutionalized.